Meet the Teams


Robin Wood, Owner of Predictive Advantage S.A.

With more than thirty years experience in international business and industry, Robin has worked extensively all over the world, consulting with many of the largest and most influential companies in Europe, Middle East, Asia and North & South America.


Fiona Brookwell, General Manager

Fiona is the General Manager at Predictive Advantage. She is a passionate Talent Optimization Consultant and experienced Coach.

She held a number of senior HR management positions within major UK retailing businesses such as Kingfisher, Etam and World Duty Free before starting her own HR consultancy in 1999.

Within the UK, Fiona is a key partner of The Predictive Index®, and has been training, coaching and implementing these tools within UK and international organisations since 2001.

She is a qualified Member of the Chartered Institute of Personnel and Development and a qualified user of a range of psychometric tests.

When she’s not helping other people improve their personal and professional performance, Fiona loves spending as much time as possible with her family.


Michael Jones, Business Development Manager

Michael is the Business Development Manager at Predictive Advantage. He is an experienced management consultant and ICF member coach, and passionate about human potential.

He has over 25 years of experience in general management, specialising latterly in the travel retail sector. He has lived in a number of different cultures and has run businesses in the UK, the US, Asia, Europe and the Middle East.

Michael established his own consultancy in 2007 working primarily with The Predictive Index, but also using a wide range of other tools to help organisations recognise and realise the potential that exists in their individual employees and their teams.

As well as having been a passionate advocate of The Predictive Index for many years, Michael has more than a passing interest in Astrology!

The Seminar and Marketing Team


Sarah Tyreman, Operations Director

Sarah's day to day responsibilities include management of the Predictive Advantage training and seminar coordination team, and all related customer service enquiries. She maintains our bespoke Customer Relationship Management System and coordinates the organisation of all new client agreements and contracts.

Sarah has been with Predictive Advantage since 2004 and is the person to contact for all of client-related enquiries.


Sabine Robinson, Marketing Manager

Sabine is a German native and has extensive experience in project management and marketing. She joined Predictive Advantage in 2011.

Sabine manages all marketing activities at Predictive Advantage including brand development, website updates, regular client communications, social media projects, content creation and the management of the growing online client community. Sabine holds the Certificate in Professional Marketing from the Chartered Institute of Marketing. Sabine continues to be part of the workshop coordination team and offers administrative support to our Associates.

The Finance Team


Claire Maughan, Assistant Accountant

Claire joined Predictive Advantage at the beginning of 2019 and brings 20 years experience in Finance, mainly gained in the shipping industry.

Claire manages the monthly accounts, cashflow and analysis of accounts. She assists with client invoicing when required.

Claire works closely with the Finance Director and the rest of the team to support with costs and other financial matters.


Sidney McDermott, Accounts Assistant